New Television Set

Alcohol imagery on New Zealand television

BACKGROUND To examine the extent and nature of alcohol imagery on New Zealand (NZ) television, a content analysis of 98 hours of prime-time television programs and advertising was carried out over 7 consecutive days' viewing in June/July 2004. The main outcome measures were number of scenes in programs, trailers and advertisements depicting alcohol imagery; the extent of critical versus neutral...

Television and New Media: Must-Click TV

It's not surprisingly when entering this site to get the book. One of the popular books now is the television and new media must click tv. You may be confused because you can't find the book in the book store around your city. Commonly, the popular book will be sold quickly. And when you have found the store to buy the book, it will be so hurt when you run out of it. This is why, searching for ...

Tobacco imagery on New Zealand television 2002-2004.

Considerable emphasis has been placed on the importance of tobacco imagery in the movies as one of the "drivers" of smoking among young people. Findings are presented from a content analysis of 98 hours of prime-time programming on New Zealand television 2004, identifying 152 scenes with tobacco imagery, and selected characteristics of those scenes. About one in four programmes contained tobacc...

The New Way to Think Television on the Web

Television is attracting an enormous amount of attention from both researchers and managers, due to profound changes that are taking place thanks to the diffusion of digital technology. The Internet and the Web, affecting the overall landscape, the consumer habits, the strategies of the players, are playing a key role in the TV revolution. This paper, based on 26 case studies, a survey involvin...

"YouTube Debate": A New Era of Internetized Television Politics?